Today is World AIDS Day. What can you do to spread the news and become involved? How about reading this about product (RED)...



One Color Unites Us: Cities go (RED) on World AIDS Day
On World AIDS Day, December 1st, 2009, cities will go (RED)™.

This includes our millions of supporters, our partners, their products, their thousands of stores, our websites, their websites, our media partners, and, iconic landmarks around the world.

When Bono and Bobby Shriver founded (RED), their intent was to bring the power of consumers, the private sector and the public sector together to eliminate AIDS in Africa. In that spirit, leaders from cities are helping us bring awareness to the AIDS pandemic by turning their cities (RED) on World AIDS Day.

What does it mean to go (RED)? In a show of solidarity, 13 cities are illuminating landmarks the color RED for the day. Here are the cities and landmarks to watch out for. If you’re in the area take a picture and post it on our Facebook wall: www.facebook.com/joinred.

Baltimore, MD: The Washington Monument in Baltimore
Boston, MA: The Zakim Bridge
Chicago, IL: CNA Building. The AIDS ribbon and the words “FIGHT AIDS” in lights on the side of the building
Columbus, OH: City Hall & the Columbus Public Health Building will be (RED) for the entire week!
Dublin, Ireland: City Hall
London, England: the London Eye and the Trafalgar Square Fountain
Los Angeles, CA: the Central Library in downtown Los Angeles and the pylons around LAX airport
Pittsburgh, PA: the City & County Building and the needle on top of the Highmark Building
Providence, RI: City Hall, 1 Financial Plaza, 111 Westminster Street and the Skating Center at Kennedy Plaza
Salt Lake City, UT: The City & County Building
San Francisco, CA: City Hall & Coit Tower
St. Louis, MO: Civil Courts Building
Torrance, CA: Girl Skate Park

Enjoy the (RED) skyline for the night!

Or checking out these awesome laces from Nike...

Today... is World AIDS Day and Nike is stepping up to do their part, recently announcing that they will be joining the (RED) project to help fight AIDS in Africa. Sunday, U2 frontman/global crusader, Bono joined some of the world’s best soccer players to announce the noble endeavor. The first step for the Nike (RED) partnership will be the sale of red (RED) laces, with 100% of the proceeds from each set sold being donated to programs that help fight the deadly disease in Africa. Not only does Nike hope to help financially with the “Lace Up. Save Lives” project, but by using the world football/soccer forum, the brand hopes that the popularity of the sport will help bring awareness for this worthy cause to fans all over the world. Get involved yourself by picking up a pair of the Nike (RED) laces at NikeStore and other select retailers beginning December 1st, and keep an eye out for more Nike (RED) products coming in the near future. Keep reading after the jump for more info and some pics of Bono with some world soccer stars, including the United States’ own Clint Dempsey.